Pretz is a Japanese snack food produced by Ezaki Glico Company. Introduced in 1963, Pretz is a baked, thin biscuit stick often compared to breadsticks and is seasoned with a variety of flavors. It is one of the flagship products of Glico, alongside its counterpart Pocky, which is coated in chocolate or other dessert flavors.

The standard or original Pretz flavor is a simple, slightly salty seasoning with a hint of sweetness, designed to mimic the taste of baked bread. Over the years, Pretz has expanded its range to include a wide array of flavors tailored to diverse tastes. These flavors have included salad, corn, roast, tomato, pizza, and even region-specific or limited-edition flavors, such as takoyaki and green tea, reflecting local Japanese culinary preferences.

Pretz's packaging is notable for its colorful and often playful design, with the box being recognizable by its iconic Pretz logo and images that often depict the flavor variant within. The snack is typically marketed as a casual snack option, appealing to both children and adults for its portability and variety.

Ezaki Glico has consistently marketed Pretz by introducing new flavors and collaborating with other brands and cultural trends to maintain consumer interest. It is available in several countries outside Japan, often localized to suit regional taste preferences.

Overall, Pretz has maintained a steady presence in the snack market, contributing to Glico's reputation as an innovative snack producer. Its long-standing history and adaptability to consumer trends underscore its significance in Japanese snack culture and its continued popularity both domestically and abroad.